Casting For "It's Closer Than You Think" Commercial
ONLY LOCAL TALENT WILL BE CONSIDERED. The company is seeking talent for "It's Closer Than You Think" commercial shoot. See the details below. About the project: This is a TV commercial for the local children's food charity Backpack Buddies (www.backpackbuddies.ca). The core objective of this commercial is to convey a powerful truth: in every corner of British Columbia, children are facing hunger, often in silence, often in plain sight. Drawing creative inspiration from the narrative work of Canadian filmmaker Goh Iromoto, this piece seeks to blend cinematic beauty with documentary authenticity. Through the parallel stories of Sophie and Emma, we aim to capture intimate, human moments that illuminate the hidden reality of food insecurity. Inspired by the organization’s message that “hunger lives in your neighborhood”, the concept follows two children—one from a food-secure household, the other from a food-insecure home—through parallel morning routines and their day at school. The narrative culminates in the quiet revelation that these children are, in fact, neighbors. Rate: Lead x 2: $400 per day x 2 days = $800 total, including buy-out Supporting: x3: $200 per day x 1 day = $200 total, including buy-out BG x4: $100 honorarium. Additional info: Non-Union Audition Date(s): TBD Audition Location: 170 Harbour Ave, North Vancouver, BC V7J 2E6 Shoot / Performance Date(s): Sat. June 21 and Sun June 22 Shoot / Performance Location(s): Sat: North Vancouver, Sun: Surrey For more information, please see the attachment. When applying, please send resume, headshot and demo reel (if available) with the subject heading [YOUR NAME - ROLE NAME].
3 roles
Emma's mother is either a stay at home parent or a professional woman. She is put-together in a casual, effortless way. Think clean, well-fitting basics that suggest comfort and affluence without calling attention to themselves. Note: All adult roles will be portrayed in a way that keeps their identities anonymous, with framing limited to torsos, arms, and hands. The focus is on the children.
Sophie's mother is a single parent and she is juggling multiple pressures around work, home and an ever tightening financial burden. Note: All adult roles will be portrayed in a way that keeps their identities anonymous, with framing limited to torsos, arms, and hands. The focus is on the children.
Though the teacher’s face will not be shown on screen, their presence should still feel warm, trustworthy, and familiar—someone who blends into the fabric of a typical BC public school environment. Note: All adult roles will be portrayed in a way that keeps their identities anonymous, with framing limited to torsos, arms, and hands. The focus is on the children.
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