Social Media & Content Creator Job for High-Quality Creation
ONLY LOCAL TALENT WILL BE ACCEPTED. Seeking talented, motivated individuals to join a dynamic team and contribute to shaping the future of the company. Additional information: The Ideal candidate for this role is a natural storyteller who lives and breathes social media the content & social media specialist, is a highly motivated and creative individual, and will work closely with the Content Creator, and other members of the marketing team to drive the brand across social media. PRINCIPAL FUNCTIONS & OBJECTIVES: Social Media Content Management: manage and publish original, high-quality content across social media platforms (Instagram, Facebook, Pinterest, LinkedIn, etc.). Social Strategy & Media Planning: Take ownership of social media strategy and media planning, collaborating with the team to drive the company brand and product narratives. Content Calendar & Planning: Build and implement a social media content calendar to ensure consistent, engaging posts, including promoted posts and stories to boost brand awareness. Data Analysis & Reporting: Analyze data and metrics to create weekly and monthly reports on web traffic, user engagement, and ROI, using insights to optimize content. Video Content Collaboration: Work closely with the video content creator to produce engaging video content for social media platforms. Influencer & Earned Media Management: Collaborate with the Digital Marketing and Communications Manager to manage the influencer program and track earned media mentions. Community Engagement: Respond to comments and questions on social media posts, engage with the design community, and curate third-party image submissions for social media and catalog use. Research & Trend Analysis: Conduct research on industry and consumer trends to continuously improve the companies social strategy and playbook. Collaborative Campaign Development: Work with cross-functional teams, including graphic designers, copywriters, and content creators, to execute campaigns. Internal Communications: Take ownership of the monthly company newsletter and collaborate with HR and the CEO’s office for internal news dissemination. Trade Shows & Events: Work during select weekends and evenings for trade shows and events to manage live social media coverage. Additional Responsibilities: Undertake other tasks as assigned by the CEO or the Marketing Team. KEY SKILLS & EXPERIENCE: Education: Post-secondary degree in Communications, Public Relations, Creative Writing, Business, or Journalism. Certification in social media marketing is preferred (Meta digital marketing and community management certifications are an asset). Experience: 4+ years of experience in social media marketing, content creation, and influencer management, with a proven track record of audience growth and engagement. Technical Skills: Proficiency in Canva, Adobe Creative Suite, social media scheduling tools, and digital analytics. Experience with Asana, influencer marketing, and paid social ads is an asset. Content Creation & Storytelling: Strong content creation skills with a passion for storytelling, and hands-on experience with graphic design, photo editing, and video content production. Analytical Skills: Understanding of SEO, web traffic metrics, and analytics with the ability to translate data into actionable insights. If you're interested, please apply.