Dynamic Social Media & Content Coordinator Wanted for Project

ONLY LOCAL TALENT WILL BE CONSIDERED. Directors are currently in search of a Social Media & Content Coordinator. More details are below. Additional information: Key Job Responsibilities: Social Media & Community Management Coordinate and execute the content calendar to complement marketing and recruitment objectives. Collaborate with the Marketing Team to implement and elevate social media strategy while ensuring adherence to brand standards and the production of high-quality content. Manage the community across social platforms, responding to messages and providing concierge-like service when managing requests. Content Strategy & Creation: Collaborate with various stakeholders to develop social media and content strategies that support marketing initiatives and drive engagement. Write, edit, and proofread content for various channels, including website, social media, and print materials. Monitor content performance using analytics tools and make data-driven recommendations for optimization. Develop communications plans for campaigns, events, and other marketing initiatives. Participate in the planning of and attend events on-site & off-site to capture image and video of the company's activities to curate content for various channels. Internal & External Communications: Develop and maintain relationships with alumni & industry partners for the purpose of content creation and amplificationof Vancouver’s brand reach. Develop thought leadership material like press releases around exciting company's Vancouver events or student/faculty success stories for internal and external audiences. Participate in the development and coordination of special Marketing projects. DESIRED PROFILE: Bachelor’s degree in business administration, marketing profile or communication, or equivalent. 2 to 3 years’ experience in Marketing or Communications, or in a similar role. Active social media user with extensive knowledge of social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok, etc.) Familiarity with social media management scheduling tools and analytics platforms. Ability to work in a fast-paced, deadline-driven environment, with strong organizational and time management skills. Experience with database management, Microsoft Office, and social media analytics tools. Passion for driving growth through social media and partnership initiatives, with the ability to collaborate and create synergy in a team environment. Creative thinker with a passion for storytelling and brand building Interest in brand marketing, tone of voice and brand values. Previous experience working in Higher Education would be an asset. Skills: Superior organizational and prioritization skills. Strong written and verbal communication skills, with the ability to communicate effectively with internal and external stakeholders. Understand of design for social media and proficiency with Canva or related tools. Understanding of content creation using mobile devices for image and video capture. Ability to create video content optimized for mobile such as TikTok or Reels content. Experience with DSLR or video cameras and video editing skills would be an asset. Knowledge of SEO best practices and experience with keyword research tools is a plus. If you're interested, please apply.