Content Marketing Manager for Compelling On-Brand Creation
ONLY LOCAL TALENT WILL BE ACCEPTED. Directors are currently in need of Content Marketing Manager for upcoming project, More details are below. Rate: Comprehensive benefits program (health & dental); 5 health days per year; Monthly stipend for personal and professional growth; Stock option plan; Generous vacation package; 1 personal day to do as you please; Summer hours in July and August; Work from anywhere in the world for 6 weeks; Downtown Toronto office for a change of workspace routine. Additional information: As a Content Marketing Manager on the marketing team, you'll be responsible for producing compelling, on-brand, SEO content that drives conversions. In this role, you'll work within the content team to tackle a diverse range of written content, including blog posts, website copy, case studies, and social media management to drive conversions, traffic, and engagement across the website and social channels. What you'll be doing: Tackling a diverse range of content marketing materials including blog posts, social media posts, email copy, ebooks, case studies, and reports. Creating long-form (2,000+ words), in-depth, well-researched blog posts that match the SEO technical briefs, and provide value to our audience of internal communications professionals. Writing, editing, optimizing, and publishing thought leadership content that supports our SEO traffic targets and conversion rate goals. Working with the sales, product, customer success, and marketing teams to create conversion-focused content (e.g. monthly product newsletter and customer case studies). Planning and managing the social calendar (LinkedIn, X, Facebook, and Instagram) to distribute content, grow and engage followers, and highlight the events, people, and projects. SEO best practices and processes to continuously keep our digital content optimized and updated. About you: You're an excellent writer/editor who understands the role of content in a B2B marketing strategy and likes a playful and engaging tone. You're data-driven with a deep understanding of SEO, SERP, CRO, and content metrics reporting. You understand the power of social media and know how to harness it to carry out an effective social media strategy. You're a pro at multitasking and prioritizing, owning your projects with results in mind. You work well with deadlines and can self-manage. You're organized and detail-oriented, ensuring that all copy shines before hitting "publish". You're an adaptable team player – working in a fast-paced environment doesn't scare you. You're a tried and true content marketer with experience executing, testing, and optimizing all types of content. How you can stand out: A genuine interest in the product and writing for the audience of internal communications professionals. Experience using SEO tools such as SEMRush, Ahrefs, Google Analytics, and Google Search Console. Understanding of how AI can enhance (not replace or substitute) content creation. Experience with short and long-form video creation as a content marketing medium. A strong knowledge of how content plays a role in growth at SaaS companies. A degree in journalism, communication, marketing, business, creative writing or a similar discipline. At least 3+ years of experience creating long-form content and optimizing for SEO within a B2B SaaS environment. If you're interested, please apply.