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Content Creator Needed for Project

Vancouver, BC, Canada
ID: 251934Exp: 11/30/2023
Description:

ONLY LOCAL TALENT WILL BE ADMITTED. Seeking a content creator for an upcoming project. Please, see the details below. Additional information: Core RESPONSIBILITIES will include: Strategy & Planning: - Ensure the timely execution and delivery of content briefs to cross-functional teams, in collaboration with the Brand Publishing Lead and project managers - Work closely with the brand marketing and creative teams to develop video and live stream content to support marketing campaigns, events, ethical campaigns, product launches and ‘always on’ content series - Ensure all content is optimized, tagged and published according to best practices to achieve maximum viewership and engagement - Develop, execute and fine-tune cross-channel marketing strategies, to increase channel and content reach and audience engagement. Production & Collaboration: Build trusted relationships with global teams, and other business areas such as retail, digital and ethics, to ensure effective collaboration and source brand storytelling opportunities; Provide insightful, objective and relevant feedback to creative teams to ensure delivery on brand marketing strategy and content KPIs; Assist in developing a creator partnership strategy for YouTube and live events, identifying and securing potential partnerships for global and regional content; Manage and support content upload and organization (content calendar) in collaboration with the content specialist and content coordinator. Reporting: Work with the content specialist to report on the impact and success of content performance on a weekly, monthly, and quarterly basis against existing benchmarks - - measurement, tracking and reporting of content engagement, traffic to the website, ROI on paid search, and audience growth Report on the impact of ongoing content series, brand campaigns, and channel marketing activity, using data to optimize content and develop actionable recommendations. KNOWLEDGE AND EXPERIENCE: - Broad understanding of the business and passion for the industry and Lush brand - and drive to help others understand it too. - 3-5 years of proven content marketing experience with success in building and executing channel growth strategies. - Strong background in social media marketing, PR, content marketing, and/or brand marketing. - Experience using data and metrics to measure the impact of video content and determine improvements. - Confident in reviewing, analyzing, and implementing learnings from market research and consumer trends. - Experience working closely with creative services to develop high-performing content. - Strong understanding of SEO best practices and ability to conduct and implement keyword research. - Tenacity for trying new types of storytelling and taking creative risks. - Strong project management and planning skills, with the ability to manage, prioritize, and thrive in a fast-paced environment. - Someone who thrives in a collaborative environment, working with and building on others’ ideas as well as coming up with ideas themselves. - Proven leadership skills; can spearhead new initiatives and motivate others to deliver results. - Strong strategic-thinking and problem-solving skills, commercially minded and objective. - Superior communication skills; written and verbal. Location: Successful candidates will ideally be located in Vancouver, British Columbia, or surrounding areas. If you're interested, please apply.

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1 role

Content CreatorBoth genders18-56 y.o.All ethnicities